On March 30th, internationally renowned industrial design master and Marssenger's honorary "Employee No. 2046," Hiroshi Tanaka, visited the Marssenger headquarters. He engaged in in-depth discussions and exchanges with the heads and designers of Marssenger's Industrial Design Center about the design concepts and future trends of integrated kitchen appliances.
As an internationally acclaimed industrial designer, Hiroshi Tanaka has worked with numerous top-tier companies in the world. His aesthetic and design approaches have been widely recognized, earning him multiple international design awards, including the Red Dot Design Award, iF Design Award, G-Mark Award, and iF China Award. In 2006, he was honored with the title of "Best Designer" of the Red Dot in Germany.
Hiroshi Tanaka and Marssenger integrated stove X7C
During his visit to the headquarters, Hiroshi Tanaka gained in-depth insights into the company's latest technological breakthroughs and reviewed the classic product X7, along with several subsequent innovative upgraded products. His design philosophy of "taking industrial design as the starting point to enhance product value and create more value" aligns perfectly with Marssenger's philosophy. His extensive experience has significantly benefited Marssenger.
Hiroshi Tanaka and Marssenger are old friends who have benefited each other. Previously, the Marssenger X7 integrated stove, designed by Hiroshi Tanaka, won the first "German iF Design Gold Award" for the Chinese stove industry. It is also the only Chinese kitchen appliance in 60 years to have simultaneously won both the iF Gold Award and the Red Dot Design Award. It has been a best-seller in the integrated stove market for over ten years, making it a truly outstanding product in the industry and one of Marssenger's most iconic products.
Since then, the strong bond between Hiroshi Tanaka and Marssenger has continued. At the Marssenger Distributors' Annual Conference in 2019, Marssenger together with Mr. Tanaka launched the project to upgrade X7. At the conference, Marssenger officially appointed him as a industrial design advisor and honorary employee. As the collaboration deepened, his unique style were further integrated into Marssenger's subsequent integrated stove models.
Marssenger has continually pursued independent innovation in product design, technological applications, and core functionalities. Marssenger has established a distinctive aesthetic style in the integrated kitchen appliance industry thanks to Hiroshi Tanaka’s influence and the brand’s own design philosophy.
As a milestone, the X7 has won impressive honors in Marssenger’s product development history: In 2012, it won the Most Successful Design Award, known as the Oscar of Chinese industry. In 2013, it became the first Chinese kitchen appliance to win the iF Design Gold Award and also received the Red Dot Design Award in the same year. In December 2013, it was awarded the China Red Star Design Award. In 2018, it was honored as the "High-Efficiency Purification Star" by the China Hardware Association. In 2020, it received the AWE 2020 Award.
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Under its belt of numerous honors, the new X7 from Marssenger has achieved yet another upgrade. While continuing the classic 20° adjustable sailboat design, it has optimized various details to blend softness with technology seamlessly. Additionally, Marssenger's other flagship products each have their unique strengths. The Q6, equipped with the "SMART CHEF" cooking chip, combines practicality, intelligence, and aesthetics, accelerating kitchen appliance intelligence and digital cooking, making cooking more intelligent and effortless. The upgraded X50BCZ is an integrated stove with separate combi steamer. It can replace eight separate appliances, offering a smoke-free kitchen with its super strong air flow. The newly launched X8 borrows the design of a luxury car hood, featuring a multi-curve, one-piece range hood back for a streamlined aesthetic. It also achieves comprehensive breakthroughs in intelligence, functionality, and performance. This elevates both technology and user experience to a new height.
Hiroshi Tanaka stated, "The charm of industrial design lies in its ability to enhance product value. Marssenger continuously innovate, effectively tapping into designer resources to designs products that reflect a deep understanding of the market and consumers. By genuinely prioritizing users, they create products that seamlessly blend art, humanity, and science. Marssenger is indeed a company worthy of respect."